OriginationPro Marketing System

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Market Focus partners with The Hershman Group to provide current, industry-specific marketing content for the mortgage, real estate and insurance industries. The OriginationPro marketing materials are written by Dave Hershman, a leading author and speaker with seven books published and hundreds of articles.

dave hershman

Dave Hershman

All Market Focus services contain the entire OriginationPro catalog of up to 500 email articles and a weekly industry-specific newsletter. Dave also writes 5 to 10 new marketing email articles every month that are available to Market Focus users.

 

 

 

 

 Mortgage Articles

  • Sales Techniques
  • Marketing
  • Business Planning
  • Motivational
  • Real Estate Sales
  • Real Estate Finance
  • Refinance
  • Home Ownership
  • Real Estate Listing
  • Builders
  • Referral Sources
  • Recruiting

Print Real Estate Articles

  • Sales Techniques
  • Marketing
  • Business Planning
  • Motivational
  • Real Estate Sales
  • Real Estate Finance
  • Real Estate Refinance
  • Real Estate Listing


Print Insurance Articles

  • Sales Techniques
  • Marketing
  • Business Planning
  • Motivational
  • Finance

newsletter_features Newsletter Features

  • Emailed automatically to people in the database
  • Sent weekly, biweekly, monthly or quarterly
  • Newsletter send options for customers and non-customers
  • Branded to the sales professional
  • Cobranding options with referral partners
  • Edit content or add your own with Market Focus HTML editor
  • Add social media links to newsletter
  • Post newsletters to social media